HNers, I have personally known the founder of the above startup for a decade and can vouch for her abilities as both a serial entrepreneur and as a genuinely g

HNers, I have personally known the founder of the above startup for a decade and can vouch for her abilities as both a serial entrepreneur and as a genuinely good person. This isn't her first time doing this, so she has a track record. And, although the funding climate is a bit bumpy these days, there are some unique opportunities specifically in NYC for startups, startups that help local (and non-local) businesses, and for social impact startups in general. There are plenty of 'looking for programmer to implement idea as described on the back of a napkin' situations out there (and I'm not knocking them -- those can be amazing), but this is different. And there is plenty of room for innovation as the site evolves over time. I guess my post raises at least two potential questions: 1) Why am I not stepping in as a co-founder? Answer: I'm busy with my own startup. Additionally, she's a good friend of mine and I've learned again and again that working with friends is, in the long term, often high risk with more downside than upside. 2) Who can vouch for me? No one on this site perhaps, but even if there were, it's turtles all the way down. :-) Scott