You are already a sole proprietor. That's the default designation in US tax law [1]. I'd at least start a one-person LLC. There are liability benefits, and prob

You are already a sole proprietor. That's the default designation in US tax law [1]. I'd at least start a one-person LLC. There are liability benefits, and probably some tax benefits (I'm not an accountant). In my case, I started an S-corp. Either learn enough about bookkeeping and accounting, or hire an accountant. I remember having to fax some company info over to Apple. There are online services where (for about $2) you can submit a PDF and have the service fax Apple for you. You can start by setting up iAds. But in my next update, I'd also add AdMob. iAds fill rate is terrible outside of the USA. Its fill rate is "meh" inside of the USA. AdMob fill rate is about 99%. Good luck! [1] http://www.irs.gov/Businesses/Small-Businesses-&-Self-Employed/Sole-Proprietorships http://www.irs.gov/Businesses/Small-Businesses-&-Self-Em...