There is a pretty simple economic argument that people need to consider before jumping into the cookies are bad camp. The market for display ad inventory alone

There is a pretty simple economic argument that people need to consider before jumping into the cookies are bad camp. The market for display ad inventory alone in the past year was to the tune of $40b in the US. There are 250m active internet users. That $40b dollars goes into the pockets of content producers on the internet that make it the tool it is. Net, if you wanted to drop all of that and get rid of the advertisers, that is a balance of $160 per person per year (and growing) that would fall to some other solution (like increased service charges). As others have made the case, cookies are important for advertisers. If you want to fix the problem, need to consider another viable solution that either does not sweep their legs out or does but provides an alternative revenue stream to keep the internet alive.