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Big data happened to Netflix. They moneyball their movies and only pick the ones that result in the most retention in an aggregate sense.
by outside1234 14y ago
Big data happened to Netflix. They moneyball their movies and only pick the ones that result in the most retention in an aggregate sense.
- georgemcbay 14y agoHostile content providers also happened to Netflix. I got a peek into how the studios feel about Netflix while at a previous job and they all see it as a snot-nosed punk that is acting to ruin the value of their precious content. They are firmly against the all-you-can-eat model that essentially defines Netflix. When Netflix was the only game in town they could change the minds of the content people by pulling up in fleets of money trucks, but now that there are viable alternatives that push rentals and digital ownership (via UltraViolet, etc), the content people are mostly just cutting Netflix off and hoping they die. Of course, Netflix is aware of this which is why they've started to get into the business of funding their own content.
- wmf 14y agoAre you saying Netflix believes that people don't want to watch mainstream movies?
- outside1234 14y agoNo but if mainstream movies cost 8x as much and only retain users at 4x the rate, then you're going to get more B movies vs. mainstream.