Great response and I agree that the scathing critique from this article seemed factless and tactless. True and Co. is a company I have looked at a few times and

Great response and I agree that the scathing critique from this article seemed factless and tactless. True and Co. is a company I have looked at a few times and is definitely the one both my wife and I think has great potential for disruption. Seems like a good idea worth investing in and seeing if it works.