Shadowmint touched on what I meant by that - other companies make creative software which doesn't directly compete with Adobe's lineup, but which costs 2x - 4x

Shadowmint touched on what I meant by that - other companies make creative software which doesn't directly compete with Adobe's lineup, but which costs 2x - 4x more. As someone who uses this software and occasionally tries the alternatives, I would say that there isn't really anything better out there than Adobe software. But it's also quite affordable when you put it in perspective with how much you can do with it over time.