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It's not just job seeking: LinkedIn is pretty valuable for sales. The reps in the enterprise sales team I work with use it extensively. With a premium account y
by scrumper 14y ago
It's not just job seeking: LinkedIn is pretty valuable for sales. The reps in the enterprise sales team I work with use it extensively. With a premium account you can find out who occupies a given position at your target firm, then ask for them by name on the phone. It turns cold calling from truly freezing to some level of initial connection, eg "I see you're connected to my friend Brian on LinkedIn? Blah blah phi sigma kappa lacrosse MBA blah. Now how about you hear my pitch?" Works enough of the time to be their default tool.
- codva 14y ago"Blah blah phi sigma kappa" really didn't expect to see my college frat in a comment on HN today, or any day really!
- orangethirty 14y agoYes, that's the value of LinkedIn. Turning Cold prospects into warm ones. Its wroks very nicely in enterprise situations. When you know who your target entry point is (meaning, the person you are leveraging to sneek in your pitch) things go much smoother. Its just a matter of finding out more about them and easily creating a profile around their likes. You can't really fail at rapport if you know what the person likes. And rapport is how you open sales negotiations.