Sorry to sound like a troll. But I am always confused by this movement on free software. Make no mistake: I totally respect choices of certain individuals whom

Sorry to sound like a troll. But I am always confused by this movement on free software. Make no mistake: I totally respect choices of certain individuals whom contribute to free software like Linux, they have made the software a better place, just like those philanthropists out there whom make the world a little bit less cruel. However for those who decide not to, I don't see the reason to demand for anything, even in this case Google which may have changed its decisions. All effort will need money, and I really don't see there is free lunch in this world. Am I missing anything?