Absolutely. Also I usually have to get up and search in my pocket for my credit card, and then type it in. Time wise that counts for at least 3-4 steps on basec

Absolutely. Also I usually have to get up and search in my pocket for my credit card, and then type it in. Time wise that counts for at least 3-4 steps on basecamp's "timescale". Only companies with really good reputation can pull off such a simple product and make some money out of it - and I'm not even sure they'll be successful at it.