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Are you considering a/b testing your sign up form? Not too long ago on HN there was an article about how the Obama web team converted their forms into multi-st
by 404error 14y ago
Are you considering a/b testing your sign up form?
Not too long ago on HN there was an article about how the Obama web team converted their forms into multi-step forms and noticed an increase in conversions.
Maybe add a picture showing what is delivered to your door every month?
Just a thought.
Good luck guys!
http://kylerush.net/blog/optimization-at-the-obama-campaign-ab-testing/ http://kylerush.net/blog/optimization-at-the-obama-campaign-...
- silntbob 14y agoYes A/B testing is on our plate for the future. I first heard about it from a patio11 aka Patrick McKenzie podcast. Currently we are in what we consider our MVP stage. I would like to see 10 signups before we quit our day jobs. :P But thank you for the link and advice :) That article just goes to show that testing and data are king. I personally don't like multi-step signup forms and that is the only reason it is not one. But soon enough I will start rocking out some A/B testing. Have you played with https://www.optimizely.com/ https://www.optimizely.com/ by chance? If so how was your experience?