The truth of the matter is that the "switching easily" mentality makes us a very easy market to break into. I say this as someone who always looks for open sour

The truth of the matter is that the "switching easily" mentality makes us a very easy market to break into. I say this as someone who always looks for open source first (not because it's cheaper), but is more than willing to pay (or get work to pay for) tools that are really worth something. It's like the cost/benefit analysis of good furniture and good hardware: it just doesn't make any sense to skimp on anything that will give a significant boost in productivity, as long as it's not outrageously expensive and you don't waste time learning it. Hence, the easy switchers.