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Dishonest title: iPhone5, the only Apple phone released in 2012, came out 9 days before end of quarter, only for some regions, then 2 days before end of the qua
by gte910h 14y ago
Dishonest title: iPhone5, the only Apple phone released in 2012, came out 9 days before end of quarter, only for some regions, then 2 days before end of the quarter for a few more, then Q4, for still more. This title is like saying "We didn't sell many burgers today" when you only started selling burgers 10 minutes before close"
http://www.zdnet.com/apple-q4-2012-hardware-sales-by-the-numbers-7000006435/ http://www.zdnet.com/apple-q4-2012-hardware-sales-by-the-num... (Apple's "Q4" is actually calendar year Q3 for the chart in this article) to see the spikes in the sales graph.
Additionally, Verizon customers who got the iPhone4 when it first came out didn't become upgrade eligible for 3 weeks after the release of iPhone5
Quarterly numbers are silly to look at when comparing Apples to Androids, as Apple has a yearly release cycle, and Android phones a functionally continuous release cycle, so you're not getting accurate rate numbers by sampling too frequently.