This really seems like something the market could decide. If there's a large group of people that want an alternative would the opportunity not be great enough

This really seems like something the market could decide. If there's a large group of people that want an alternative would the opportunity not be great enough for a new company to fulfill it? Who are the restricted bootloaders actually harming? There's still plenty of choices for people that want to install linux on a box and I don't see that this choice will disappear any time soon.