I think the sad true is very human, rooted in psychology: we can SEE facebook, but we do not see the government/Washington. People can relate way better with a

I think the sad true is very human, rooted in psychology: we can SEE facebook, but we do not see the government/Washington. People can relate way better with a danger when it is possible to see it, when you can feel it while it's present in front of you. You can SEE facebook and your data in the screen near their logo. From there to imagine someone looking at the same data (YOUR data) from within facebook, that is a jump that emotionally is very easy to take. On the other hand, even if you KNOW that the government is wiretapping everything, you don't have the emotional connection needed to see it as a danger. Of course you can understand how terrible it is, but the emotional link is -for most of us humans- not there. We just do not feel the danger "in our guts".