10 pages is too long. Isolate the key variables and focus on them, the rest will come organically as a result. Plans and rigidity are tough on startups.

10 pages is too long. Isolate the key variables and focus on them, the rest will come organically as a result. Plans and rigidity are tough on startups. If you can't fit a summary of your idea and plan in the space that one of PG's essay takes up, you've wasted too much time on the plan.