Every time I'm in SF, I use Instacart. To be frank, if a company has pg and jl's high praise, you know they're doing something right. pg: "Incidentally, of al

Every time I'm in SF, I use Instacart. To be frank, if a company has pg and jl's high praise, you know they're doing something right. pg: "Incidentally, of all the startups we've funded, Instacart is one of the ones we ourselves use most. Jessica can't stop talking about how great it is. You learn how useful grocery delivery when you have small children like we do, and Instacart is by far the best option for this. Instacart is one of those rare products that's surprisingly great. I.e. you don't realize how good such a thing could be till you try it. A lot of the best startups have this quality. I wish we could figure out a way to identify them when they apply to YC, but at the moment I admit we can't." http://news.ycombinator.com/item?id=4907892 http://news.ycombinator.com/item?id=4907892 jl: "I just got a delivery 30 minutes ago, in fact. For years, I'd used Safeway.com's delivery services and now that I have used Instacart, I'll never go back. The UX is 100x better, delivery is much quicker (and cheaper), and I can order on my phone." http://news.ycombinator.com/item?id=4907948 http://news.ycombinator.com/item?id=4907948