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How much domain knowledge do you have in your problem space? If none then you'd better align yourself with people who do - key 'early adopter' customers, partn
by danhodgins 14y ago
How much domain knowledge do you have in your problem space?
If none then you'd better align yourself with people who do - key 'early adopter' customers, partners, advisors.
Otherwise, you won't know what people want/need/desire.
- danhodgins 14y agoIt's really about the broader industry rather than your product idea. Can you see yourself researching opportunities in an industry for a while, and not being particularly emotional about any specific product idea? If yes, you can very quickly and cheaply test out any idea for a product in your given industry with PPC, and you can start an SEO blog using Wordpress (I suggest Hostmonster) to tie together your PPC data and analytics in a giant data-driven feedback loop. This research-driven marketing approach will enable you to test out any product idea, and not lose ground if one doesn't fly. More specifically, if you have PPC/SEO keyword and traffic data that's tied to conversions you can almost instantly switch to a different product idea and still maintain marketing momentum.