Recruiting is a lot like advertising- there's no proven formula, and results are delayed and difficult to separate signal from noise. Some people use these too

Recruiting is a lot like advertising- there's no proven formula, and results are delayed and difficult to separate signal from noise. Some people use these tools to significant advantage, and others just throw their money away without realizing their folly. Your recruiting for maximum profitability involves both recruiting good talent but also standing above the crowd of mediocrity. You have to not only bring on A players, but interface expertly with the (mostly) C players hiring you. The most successful recruiters are the ones who are able to hire for the A players while placing C players in stable jobs. Unfortunately, there tends to be no biscuit for helping a business avoid a bad hire, even if that ends up being quite valuable in the end. What you may be perceiving as total ineptitude on the part of the competition may be a well-disguised (and perhaps unintentionally so) song and dance to appeal toward companies that are satisfied with low-grade talent. In today's market, in the end, sadly, those who can, do, and those who can't, recruit. Recruiting just doesn't pay like doing tends to. Do you think you can change that?