The bit about "but the UI" sounds like a developer thinking "UI is a solved problem" in the same way MBAs are told "coding is a solved problem". Product people

The bit about "but the UI" sounds like a developer thinking "UI is a solved problem" in the same way MBAs are told "coding is a solved problem". Product people do seem to think it worth exploring "personalized software for everyone" like literally each person gets their own custom UI. This does sound like a support mess but it's not obviously wrong when you think about the Microsoft Word alternative.