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As someone who has never used Salesforce nor hubspot. What are the core features that has people using these services? Is it just the integration between all th
by sschueller 16d ago
As someone who has never used Salesforce nor hubspot. What are the core features that has people using these services? Is it just the integration between all the different areas where customer data lives?
- cmiles8 16d agoIt’s like a lot of these big SaaS platforms that lock people in to big contracts. They promise the world with all sorts of features and integrations but most customers don’t use that and get locked into buying a very expensive solution to a very simple problem (in this case tracking sales pipelines). Where customers do use the features and integrations it’s often a giant mess that needs a whole separate ecosystem of consultants and “partners” to get the thing working and maintaining it.
- yfontana 14d ago> in this case tracking sales pipelines Salesforce does a lot more than that
- IneffablePigeon 16d agoThey're an incredible marketing machine. But mostly it's a mix of the integration network effects you mention, cost of reimplementation if you want to leave, and the good old "nobody gets fired for buying IBM" dynamic.
- kakwa_ 15d agoIntegration and reconciliation between arbitrary data sources (from SFTP+CSV files to connecting to data warehouse like snowflakes, potentially through vpn tunnels). Data querying for creating marketing campaign audiences or generating some reporting reporting. Little development for landing pages, forms, or custom integrations. Multiple channels (SMS, push, email) & message templating. And many marketing stuff like AB testing/fatigue, etc