It depends, probably. If we are talking about high end, off the beaten path places, marketing is important. For the $1.50 slice pizza at the hole in the wall in

It depends, probably. If we are talking about high end, off the beaten path places, marketing is important. For the $1.50 slice pizza at the hole in the wall in Times Square? I doubt those places are cleaned and no one is checking the reviews, people just line up because others are, and because the smell and taste is right.