I think if you looked closer at runners you'd see many wearing Adidas, Asics, Brooks & Saucony, too. NB may be a mom/dad fashion brand with models like the 99x

I think if you looked closer at runners you'd see many wearing Adidas, Asics, Brooks & Saucony, too. NB may be a mom/dad fashion brand with models like the 99x, 540, etc, but they're a default starting point for many runners because they're one of very few options that have wide an extra-wide across almost their entire lineup of running shoes. You mention a handful of specific shoe models but none of them are running shoes (not even the "Night Jogger"). For my daily shoes, I have been wearing cushioned running shoes for the past ~10 years. For my daily trainers, I currently wear On Cloud Eclipse. For workout shoes I alternate between NB SC Trainer and On Cloudmonster Hyper. For trail running, Topo Vista or Inov-8 G280 (now called Trailyfly). For racing, NB SC Elite. I also have a pair of Sambas for fashion; they're too narrow for anything else. I do light hiking in approach shoes (La Sportiva TX4 -- I ADORE these, to the point I bought their waterproof mid-height version for more extreme hiking), too! (I am a runner, my son is a high school runner and works in a running shoe store. I'm deeper into the running shoe market than most.)