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See this video for how Alexander Nix (former CEO) presented the data he had on every adult in the united states https://youtu.be/APZUrj8SN0M?t=297 https://youtu

• gruez 22d ago
  But your video doesn't show that? It's just shows high level aggregations. It doesn't say "homer simpson living at 123 evergreen terrace, springfield" is 47 years old, votes republican, earns $50.1k, and rates 3/5 on agreeableness.
  • TechTechTech 21d ago
    06:23 "We could see where these people are on the map. if we wanted to drill down further, we could resolve the data to an individual level where we have close to 4000-5000 data points on every adult in the United States"
    • gruez 21d ago
      That seems more of a case of someone trying to hype up their product, than something that's actually real. What's likely actually happening is that they got a vaguely complete list of adults somehow (eg. voter rolls or DMV registrations), then the rest of the attributes are filled in using guesswork (eg. the name "Homer Simpson" probably implies he's white and male, the zip code he lives in implies he's middle class, etc.)