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If it costs you nothing to maintain, keep it. But to be honest, it sounds like you haven't found your product-market fit. Couple of questions: 1. Why do you t

If it costs you nothing to maintain, keep it. But to be honest, it sounds like you haven't found your product-market fit. Couple of questions: 1. Why do you think many business owners would use it? 2. Who is your target audience? 3. What's your advertising campaign targeting? One reason I ask is that you state "I genuinely believed that many business owners would use it." Consider that the vast majority of business owners outsource their websites to agencies and don't know HTML from a roller coaster, and that might indicate that your ICP (ideal customer profile) might be wrong. And then further consider that agencies have been doing SEO and these other things for a long time, which... might indicate that you're solving a solved problem for your ICP. That doesn't mean that your business is a bust. But it might mean that your marketing strategy and market positioning might be off. I'd find some local businesses, run some analysis on your own dime, and then go talk to them and see what they say. Chances are they'll just direct you to their web dev agency. So then you talk to the agency, and... maybe they've already solved it. Or maybe you can get the agency to pay you instead of doing it in-house -- especially if you're doing more than they are for less than they would spend. This is not an uncommon space to be with new business ideas, so I wouldn't take this as a sign to give up, but rather a sign to dig in and figure out how to pivot to generate real income. Best of luck!

iGag 19d ago
Why do I think many business owners would use it? Because ScanMyPage offers a fast, affordable AI-powered website analysis for just $1, helping businesses identify SEO, performance, usability, and website issues. Who is my target audience? Small and medium-sized business owners, entrepreneurs, freelancers, and website owners who want to improve their websites without hiring an expensive consultant. What does my advertising campaign focus on? The campaign focuses on people actively looking to check, analyze, audit, or improve their websites, especially SEO and website performance. But you’re right that most business owners let agencies manage their websites. Do you think I should keep paying for Google Ads?
- Jemaclus 18d ago
  Right. I think you're missing my point a little bit. To put it a little more clearly: if you're marketing and getting zero leads, then you're marketing at the wrong folks. If business owners outsource their websites to agencies, then they don't care about your service, ergo your premise of "many business owners would use it" is not a statement around which to build a business. In other words, business owners should not be your target audience -- agencies should be. So if I were in your shoes, I would go talk to some businesses that you think should use this site and ask them straight up if they would use it. And when they inevitably point you to their agency, you should go ask the same question to the agency. I would not spend more money on ads until you have real user feedback.
- samsiavoshian 14d ago
  [flagged]

iGag 19d ago

Why do I think many business owners would use it? Because ScanMyPage offers a fast, affordable AI-powered website analysis for just $1, helping businesses identify SEO, performance, usability, and website issues. Who is my target audience? Small and medium-sized business owners, entrepreneurs, freelancers, and website owners who want to improve their websites without hiring an expensive consultant. What does my advertising campaign focus on? The campaign focuses on people actively looking to check, analyze, audit, or improve their websites, especially SEO and website performance. But you’re right that most business owners let agencies manage their websites. Do you think I should keep paying for Google Ads?

Jemaclus 18d ago
Right. I think you're missing my point a little bit. To put it a little more clearly: if you're marketing and getting zero leads, then you're marketing at the wrong folks. If business owners outsource their websites to agencies, then they don't care about your service, ergo your premise of "many business owners would use it" is not a statement around which to build a business. In other words, business owners should not be your target audience -- agencies should be. So if I were in your shoes, I would go talk to some businesses that you think should use this site and ask them straight up if they would use it. And when they inevitably point you to their agency, you should go ask the same question to the agency. I would not spend more money on ads until you have real user feedback.
samsiavoshian 14d ago
[flagged]