2 ms·

Did you know that Adidas was founded by Adolf "Adi" Dassler?

• robshep 22d ago
  And Puma by his brother Rudi, in the same town. Great Feud story.
  • dofm 22d ago
    Rudidas would definitely be a worse name. Though I'd be surprised if an Amazon Marketplace knockoff brand is not already using it.
    • Hamuko 22d ago
      It was briefly "Ruda" before it morphed into "Puma".
      • dofm 22d ago
        I did not know that. Very good decision!
    • mercer 22d ago
      Adolfler would've been even worse.
      • dylan604 22d ago
        Not in today's climate.
  • pluc 22d ago
    all day i diss another sibling
  • pan69 22d ago
    Similar thing with Aldi. Both brothers kept the name, sort of. https://en.wikipedia.org/wiki/Aldi#Split https://en.wikipedia.org/wiki/Aldi#Split
  • tzs 22d ago
    Another brother/brother business rivalry, although not involving founders, was Sears and Montgomery Ward from 1985-1990. In 1985 Bernard Brennan become CEO of Montgomery Ward and in that same year his older brother Edward Brennan become CEO of Sears. Chicago-based Sears was the largest US retailer at the time, and Chicago-based Montgomery Ward was the 5th largest.
• xp84 22d ago
  Imagine how glad they were at some point that they didn’t go with “Adolf’s Sneakers”!
  • tovej 21d ago
    Well, Rudi was an enthusiastic (card-carrying, german, literal) nazi. The story is that Adi was less of a hardliner, but still a card-carrying member of the nazi party. https://in.rediff.com/sports/report/adi/20051108.htm https://in.rediff.com/sports/report/adi/20051108.htm