The key: create more value than you capture. Tim O'Reilly first presented this idea in 2009, which is why you might be thinking "hey that's not new": http://ra

The key: create more value than you capture. Tim O'Reilly first presented this idea in 2009, which is why you might be thinking "hey that's not new": http://radar.oreilly.com/2009/01/work-on-stuff-that-matters-fir.html http://radar.oreilly.com/2009/01/work-on-stuff-that-matters-...