Ah, I see. Therefore, removing the first word of those headlines improves the quality of the articles. Makes sense! However, the mangled headlines make me more

Ah, I see. Therefore, removing the first word of those headlines improves the quality of the articles. Makes sense! However, the mangled headlines make me more likely to click through. Maybe they could leave the “how” and add a footnote: “WARNING: This headline starts with a word known to the State of California to be click-baitish.”