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Why would any vendor agree to such an arrangement? If you're not allowed to differentiate on either hardware or software except in trivial ways, the product com
by aboodman 14y ago
Why would any vendor agree to such an arrangement? If you're not allowed to differentiate on either hardware or software except in trivial ways, the product commoditizes immediately and there's no profit for the vendor.
The reason Apple can do this is that they make their own hardware, so there's nobody else who needs to get paid and no reason to try and "differentiate". The downside of the Apple strategy is that hardware businesses are extremely difficult and expensive.
- mtgx 14y agoFor the same reason they entered the Nexus program - for the popularity in the Android community. And I guess Google could and should help them with marketing, the way Microsoft is promoting Windows 8. Google has never really promoted Android as a brand, and I think that was a huge mistake, not only because it means that in the mind of a regular consumer Android doesn't mean much, but also because it makes it that much easier for other manufacturers to step all over Android's regular interface - because the consumer doesn't know it anyway. I'd argue that some manufacturers would be happy to make such devices if Google spent many millions in promoting them.