4 ms·
DraftKings alone is estimated to do $6.5bn in revenue in 2026, and the whole US segment is close to $20bn. This is the market that Kalshi et al. are targeting,
by matthewdgreen 1mo ago
DraftKings alone is estimated to do $6.5bn in revenue in 2026, and the whole US segment is close to $20bn. This is the market that Kalshi et al. are targeting, and these are huge sums of money. You can make sports betting artificially look small by comparing it to the entire equities market (but why?!), however the more reasonable standard of retail product/entertainment companies these are big and rapidly growing businesses.