I'm not far off from their target audience. I am a frequent reader of WSJ and other similar publications, and when I see a "low interests rate" title (especiall

I'm not far off from their target audience. I am a frequent reader of WSJ and other similar publications, and when I see a "low interests rate" title (especially without additional context), I still think of the crappy spam ads you see on msnbc.com or cnn.com. RE: mashable, to each their own, I personally like the layout; I thought it was pretty simple. 3 columns, more detail as you go left to right. Though I do agree on the sidebar overdose. I dislike that.