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The entire internet ad business has never made sense to me. Have you ever clicked any of the links? The landing pages were always confusing and not at all desig
by OroPla 1mo ago
The entire internet ad business has never made sense to me. Have you ever clicked any of the links? The landing pages were always confusing and not at all designed for you to engage with them.
I used to think, okay, I guess they don't care about visiting their sites and just want to get eyeball impressions to stay relevant in the cultural zeitgeist.
Then I learned how ads worked in the print industry, where it is assumed in the calculation that every magazine changes hands through at least twenty people who all look at all ads. So maybe everyone was just already used to getting screwed over paying for ads.
Then there's the fear of missing out angle. People paying for ads don't know whether it makes a different, but are too scared to find out. I also once read about a small business that took that risk and found out not paying for internet ads made no difference whatsoever.
Maybe it's time for an entire country to decide to just straight up outlaw all internet ads for a couple years and force everyone to find out what happens.
- deleted 1mo ago[deleted]
- swader999 1mo agoI can't remember the last time I clicked an ad link. I can't even remember a brand I've seen advertised.
- tzs 1mo agoIt is possible you do remember brands you've seen advertised but just don't remember you saw an ad. I remember a long time ago seeing a study that asked people if they had seen ads for the California lottery and if so what they remembered about them. They also asked people if they played the lottery and if so why they played. What they found was that in the people who said they had not seen ads and in the people who aid they had seen them but could remember anything about them a large fraction of those who played gave reasons that were almost word for word quote from slogans from the ads.
- toss1 1mo agoInteresting data, and possibly true OTOH, I'm quite sure if you came to me with a truckload of $100 bills and a gun, put the gun to my head and asked me to tell you anything about an advert I saw 3 minutes ago, the truckload of cash is mine if I can say anything, and you'll shoot me if I can't, you'll end up shooting me. I'm pretty sure that is true for the next 100 people also. The question is, which matters?
- mattmatheus 1mo agoThere's a survey that pops up on Twitter/X every now and then asking about a specific brand and it always asks whether I remember seeing an ad for that brand... I usually cannot, but I'm going to assume that X knows whether it showed me an ad or not. Completely agreed about being influenced without knowing it.
- pixl97 1mo ago5 years from now: "I'm glad we banned ads from the internet, I can drink and ice cold coca-cola in peace now, it refreshes my totally human body". Ads are going to be very very difficult to ban as the incentive behind ads will never go away. With that said, less ads is always better, but it will be a tit for tat battle.
- OroPla 1mo agoI'm not saying all ads. Only Internet ads. Though, I'd very much be behind banning all unsolicited ads, too. Or make it a human right to not be exposed to unsolicited ads. They are effectively a psychological attack. They target your mind with the express goal to alter your perception. And they work. It's baffling how this psychological warfare against everyone is legal.