> more as a social(ish) But that's the hook of social media, isn't it? Be media, but make it look social. The most popular YouTube creators get paid millions -

> more as a social(ish) But that's the hook of social media, isn't it? Be media, but make it look social. The most popular YouTube creators get paid millions - it's their full time job and they have a team of staff. That's no different than Netflix. (Originally it actually was social, but by now, not for at least a decade)