Imagine if any other industry worked like this. "Our Quarter Pounder may weigh only 1/8 oz, but we figured out how to pack double the flavor in each mouthful,

Imagine if any other industry worked like this. "Our Quarter Pounder may weigh only 1/8 oz, but we figured out how to pack double the flavor in each mouthful, so we're still selling it as a Quarter Pounder."