What a poor comment and wholly unnecessary. Even though I agree that the golden ratio article here is fanciful to a fault, the whole premise here is to put some

What a poor comment and wholly unnecessary. Even though I agree that the golden ratio article here is fanciful to a fault, the whole premise here is to put some thought into typography and calibrate text to look its best. The math here is entirely relevant: knowing what the measure / font size should be, or at least figuring out minimum and maximum dimensions, that makes a difference. Got a responsive text container? Make sure it doesn't become hard to read. And the type of font you use (different fonts have different metrics, character widths, etc) makes a difference, it adds considerations that can lead to better design. People should put more thought into making their texts as readable as possible - it benefits everyone. The waxing lyrical about golden ratios is a cheap way to drive interest and add allure, it gets the eyeballs. I think it's clever and it makes an otherwise dull topic interesting .