3 ms·
I didn't realize that Montessori is considered a generic term and not trademarked [1]. Since people buy apps before they try them, the name is probably a big dr
by paulsutter 14y ago
I didn't realize that Montessori is considered a generic term and not trademarked [1]. Since people buy apps before they try them, the name is probably a big driver of the app's success.
Similarly, the guy who generated 800,000 books uses "Websters" in the book titles for his best selling books, which is also not trademarked [2] and can be used freely.
[1] American Montessori Society, Inc. v. Association Montessori Internationale, 155 U.S.P.Q. 591, 592 (1967), referenced in the Montessori Education Wikipedia article.
[2] http://en.m.wikipedia.org/wiki/Websters_Dictionary http://en.m.wikipedia.org/wiki/Websters_Dictionary
- PierreA 14y agodon't worry Montessori is used extensively in the App Store since 2 years. On my side, I've got a friend who is montessori teacher, and he test all my apps and give me feedback. There is a lot of discussion in the Montessori world about the good/bad usage of screens
- podperson 14y agoIndeed, the key to success seems to have been finding a high brand recognition word that could be used without actually having to be licensed or whatever. (The apps may be fabulous, but the name is gold.)