I was hoping for a new Alternate Reality Game, along the lines of I Love Bees [1] or The Beast [2]. Advertising or not, some of this "viral marketing" can produ

I was hoping for a new Alternate Reality Game, along the lines of I Love Bees [1] or The Beast [2]. Advertising or not, some of this "viral marketing" can produce large, immersive narratives. [1] http://en.wikipedia.org/wiki/I_Love_Bees http://en.wikipedia.org/wiki/I_Love_Bees [2] http://en.wikipedia.org/wiki/The_Beast_(game) http://en.wikipedia.org/wiki/The_Beast_(game)