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From the article: "In the US, we regard branding and marketing — convincing people what to buy — as core business functions. What Asustek proved is that the co
by colins_pride 18y ago
From the article:
"In the US, we regard branding and marketing — convincing people what to buy — as core business functions. What Asustek proved is that the companies with real leverage are the ones that actually make desirable products."