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I’ve never heard of this company. Maybe that’s because I build software for a living. How many years of insane growth would it take to pay back $400M at this r

• popalchemist 2mo ago
  https://www.lennysnewsletter.com/p/the-new-ai-growth-playbook-for-2026-elena-verna https://www.lennysnewsletter.com/p/the-new-ai-growth-playboo... worth the listen. They hit profitability because of their power users, who are a mixed bag of complete novices and expert SWE's, both of whom spend 10x+ the tokens of the average user. So, basically, their value prop and pricing have hit a sweet spot for a certain marketshare.
  • enos_feedler 2mo ago
    i've got old friends who have been telling me about the same app idea they've had for 10 years and are now spending 1000s on Lovable tokens. This isn't sustainable customers. It's delusional people spending money on the wrong thing. Their ideas were not good before they could "code it". Their ideas are still not good now that they can.
    • fragmede 2mo ago
      Who are you to decide? You could be absolutely right, but it's their money and if they don't hit gold, they haven't wasted your time building it.
    • pluralmonad 2mo ago
      Sign companies stay in business. Because every new startup restaurant wants its own sign. That particular restaurant being statistically doomed is actually a benefit to the sign company. I guess maybe you meant not sustainable for the half baked businesses. It seems like it could be sustainable for lovable.
• ls-a 2mo ago
  [flagged]
  • enos_feedler 2mo ago
    give me the name of a kid, what they've built with AI, what problem it solves and who is buying it.
    • lofties 2mo ago
      Oh you wouldn't know them. They ... uh... go to a different school.
      • ulfw 2mo ago
        Yea it's like the girlfriend in 'Canada'
        • ls-a 2mo ago
          I worked directly with them. I guess youtube isn't recommending the videos to you but you can find them all there. Atleast do the minimum before you refute. A single kid created complex opensource software that is being used by all these apps too, and it has been acquired by supabase. That dudes software is infested with AI bugs. I'm really doing you a favor by telling you all of this. I advise you to stop caring about software and adapt to become more product oriented. Also AI will generate better code than you ever will in your entire career, bugs included. The software world might split into programming language scientists who care about "code" and product-oriented who care about the tangible product. Anyone in between (who fight about what code looks like) should disappear.
        • deleted 2mo ago
          [deleted]
• paxys 2mo ago
  > How many years of insane growth would it take to pay back $400M at this rate? Lovable reported hitting $500M in annualized revenue last month and estimates $1B+ over the next year (https://techcrunch.com/2026/06/09/lovable-says-it-has-hit-500m-in-annualized-revenue-with-1-million-new-projects-a-week/ https://techcrunch.com/2026/06/09/lovable-says-it-has-hit-50...) So I’m going to say not too many.
  • agos 2mo ago
    are they making any profit?
    • paxys 2mo ago
      They are a 3 year old startup raising a series C round. Profitability isn’t a concern, and won’t be for a long time.
      • sigilis 2mo ago
        Oh, so they’re a machine for setting money on fire and they shouldn’t care about changing that for a few more years and a few more raises. Got it.
        • weird-eye-issue 2mo ago
          Do you have any idea what forum you are on? It's made by a VC company, this is just how startups work.
          • sigilis 2mo ago
            I know, it’s still funny to me after all the years here. It works for some and doesn’t for others and it always looks insane from the outside before it works.
      • oblio 2mo ago
        It won't be, until either the runway or the economic cycle end, whichever comes first.
• Aurornis 2mo ago
  > How many years of insane growth would it take to pay back $400M at this rate? The raise is not a loan. They sold equity in the company. Their revenue is already greater than $400mm
  • sailfast 2mo ago
    Fair enough! Obviously not a loan, and I didn’t consider “exit soon” as a way to repay investors. Good points.
• lbreakjai 2mo ago
  It replaced Figma for us. Product and design use it to build interactive mockups, sometimes directly with the (prospective) customers. Even a few thousands are pocket change if it means you can build the correct thing directly.
• sonink 2mo ago
  I think software engineers might be in a echo chamber around Lovable and apps like this. It would have been a surprise to me too, as I also build software for a living, but it just so happens that I also run a company - in the same space as lovable - so I can give you some real examples: 1. Dance school management SaaS 2. Classified sites for Netherlands 3. An old school website hosting service All of these were built by entrepreneurs who do not have a tech background. And by no tech background, I mean most of them dont know github, some of them dont know reddit and some of them dont know linkedin. The way they 'backup' their work is by taking successive dumps of the entire folder on local. They already know that the business of software is one of the better businesses out there. Till now the option they had was to outsource to a dev shop - which will set them back to $10k-$50k atleast - but they intutively understand that the business may or may not work. So they were on the fence. Now they build themselves - each of the three above have spent around $2k-$5k on our platform over the last quarter. Some of the businesses are working, some not so much - some are trodding along. So these guys do some updates here and there - are figuring out marketing over time - but if it seems like its not taking off, they start building the next thing on their mind. And once they 'understand' a platform they stick to it. Couple of grands dropped to build their next idea is the cheapest they have ever paid.
  • Oras 2mo ago
    I totally see what you mean, but that didn't require Lovable, replit or $10-$50k before, a simple Wix or Framer would do the same, no?
    • toyg 2mo ago
      Lovable is effectively "next gen Wix", which itself was "next gen Wordpress", which was "next gen Dreamweaver". It's simply the natural evolution of products that solve the problem "build a website without being a coder". Every generation is hailed as the end of all things, because it's always better than the previous one, but the core need they serve are the same.
    • sonink 2mo ago
      Not at all - how do you build a classified site on Wix/Framer ? Afaik they are for only static/marketing sites - plus a cms to host a blog. These are all apps with multi-tenancy - database backed - payment integrations - the works. The classified site (marketcity.org) has features like user chats/dms, social media sharing, paid upgrades etc. Actually now the capabilities are dramatically increasing - you can now vibecode like a python based image/video processing pipeline directly - all through a webapp. And very soon - something more ambitious, like finetune an LLM - again all through a simple chat webapp.
• s_dev 2mo ago
  Lovable is well suited to take over from Wix, Squarespace, Wordpress ... any static websites or simple apps that amount to a shop front. It's a market most serious software developers don't care about but still needs to be serviced and catered to. This is because even in most serious tech companies the main website is considered marketing rather than part of the product.
  • killerstorm 2mo ago
    Doubt. My daughter wanted to make a static web to publish illustrated stories she made an such. I happened to have a Loveable subscription I forgot to cancel so I figured she can at least prototype it there. Well, it did the web site alright, the process was smooth. She even asked AI to translate stories and it just did. But the problem is that it was not what I would call a static web site: it was React bullshit, a SPA. The content was actually in typescript !!! Given that it's not actually static content it won't get indexed. (And I really doubt SSR would be a good solution here.)
    • TeMPOraL 2mo ago
      GP might be right though. It'll ship with and advertise a few components that do require a degree of dynamics that Wix/Squarespace can't do as easily, and people will jump. Why do I think that? Because that's exactly what happened to regular webshit coding some decade+ ago. That's how SPAs were born. That's why React is a thing in the first place. Long time ago, someone figured how to make a complex app in a browser, then someone else figured some trivial aspect of the site looks nicer when done in JS (back in the ancient times where networking was slow and bandwidth was tight), and suddenly every static page everywhere got rewritten into a bloated SPA, and spawned a whole absurdly well-paid industry to support it.
    • toyg 2mo ago
      This is not the kind of problem most people care about. It looks good, it works, it's good enough. They will likely build their audience outside of search engines anyway.
    • jaapz 2mo ago
• sailfast 2mo ago
  Thx for the replies - also didn’t occur to me that the company may want to build their own data centers to get off expensive token dependencies if the LLMs are core to the business. I keep considering these like raw software plays but they’re not always - and if you can’t use the capacity in the end you can always rent it to somebody else. Probably a no brainer for investors to loan money for chips these days… though I think more brains should be looking at that play.