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It's the same reason old banks look so nice (and expensive): someone who has obviously invested in appearance is sending signals that they're sticking around fo
by paulgb 14y ago
It's the same reason old banks look so nice (and expensive): someone who has obviously invested in appearance is sending signals that they're sticking around for a while, which implies they won't take your money and run. I think it was Tim Hartford who wrote about this in a book, but I can't find the reference now.