It's not aimed at consumers of their product. Someone outside the company who was thinking of joining a B2B sales team, and who likes tropical vacations, might

It's not aimed at consumers of their product. Someone outside the company who was thinking of joining a B2B sales team, and who likes tropical vacations, might react positively to this post. Or a potential investor might be impressed to see the company has a mature sales pipeline and plenty of revenue to reward its top salespeople.