Thanks for the comment! HTML emails would be a next step to look at, and it would be great to be able to combine the advantage of fast/easy form creation witho

Thanks for the comment! HTML emails would be a next step to look at, and it would be great to be able to combine the advantage of fast/easy form creation without the need for any 'markdown' (just like most marketing managers probably also wouldn't type their blog posts in markdown, even though that might be more popular here). As we also have a different product which actually has a WYSIWYG form creator, this is just a nice way for us to experiment with different ways of creating forms, and see if there's ways to improve the workflow. Inline html forms are another way of collecting the inline replies, but not every email client supports them (although gmail does), which means some people still have to click a link. It's definitely something worth exploring more though.