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If you drive through Las Vegas, all the billboards are about casinos. If you drive through farm country, all the billboards are about the local cash crop. Adve
by compiler-guy 2mo ago
If you drive through Las Vegas, all the billboards are about casinos. If you drive through farm country, all the billboards are about the local cash crop.
Advertisers target the people likely to see the ad and spend money on the topic. Billboards are extremely geographically restricted, so local interest dominates. This isn't really news.
And yes, they are annoying.
- easton 2mo agoThe most fun one is the Metro stations near the Pentagon, where often the ads will be for fighter jet engine upgrades. They must work, because they're buying the ad space for about three relevant people.
- asdfman123 2mo agoThe issue is that in most cities, most people are involved in the major industry or know people who are. Casino dealers, farm workers, etc. But there aren't very many blue collar tech jobs beyond security and the cafeterias. It undoubtedly feels like an invasive species for much of the lower middle class, who's been here longer than the tech workers.
- palmotea 2mo ago> If you drive through farm country, all the billboards are about the local cash crop. Have you ever driven through farm country? I do fairly regularly (on an interstate). There's like one billboard for a (cattle) vet on my route. Most ads are for restaurants, healthcare, and the regular stuff.
- compiler-guy 2mo agoAll the time. The billboards are very often about fertilizer, tractors, and shipping. And if that is the argument, there are plenty of local business billboards in the Bay Area as well.
- palmotea 2mo ago> And if that is the argument, there are plenty of local business billboards in the Bay Area as well. I don't have an argument, it's just what you describe doesn't match my experience.