What happens is that your competition uses AI, your investors factor AI in, and your customers use AI agents to find what they need and can switch providers wit

What happens is that your competition uses AI, your investors factor AI in, and your customers use AI agents to find what they need and can switch providers with greater ease in the agentic era. So even if a company does nothing the economic environment around it changed. The AI boost is mandatory but produces few winners, it's mostly a scramble to swim harder just to stay in place. Benefits are competed away fast. So it does not follow that companies can bank the savings from firing people. Anything AI can do for me it can do for my competition as well, and humans still make the difference. The big question in the AI age is "why pick me?" why hire me, why invest in my company, why buy my product, in a sea of similar products made by everyone. A differentiation crisis accentuated by AI.