It's hard to advise without a specific example, but from my perspective, this process is something natural for all companies. If you have analytics, you can pro

It's hard to advise without a specific example, but from my perspective, this process is something natural for all companies. If you have analytics, you can proceed with future movement, such as focusing on one product/feature and making it the main point of application of effort. Nevertheless, don't forget to track your "why" now, because future "you" will be grateful for this info; it's really important to track it.