The great thing about Olark is it can be very humanizing if you let it. Its pretty powerful to tell a customer at 3am: "Hey, this is definitely a problem. I've

The great thing about Olark is it can be very humanizing if you let it. Its pretty powerful to tell a customer at 3am: "Hey, this is definitely a problem. I've marked it in our issue tracking software, but its 3am here and I am about to pass out. Is it okay if I email you tomorrow with a fix?". I wonder if that isn't more effective than just instantly fixing the problem at hand... One really awesome thing we did at Zapier is add a custom Olark !info command that pulls up various stats of the user, like what plan they are on, how long they've had an account, links to their profile in the admin, etc... It has been crazy useful. Check out their awesome JS API [1]. Also, Olark is worth every penny. If it isn't installed on your site today, you are doing it wrong (especially if you are still figuring out your product). [1] https://www.olark.com/documentation https://www.olark.com/documentation