The author is really romanticizing here. In 1982, video rental stores were either seedy, dedicated to porn rentals. Or, they were tucked into the back of a reco

The author is really romanticizing here. In 1982, video rental stores were either seedy, dedicated to porn rentals. Or, they were tucked into the back of a record store. Video cassettes were brand new in 1982; no one knew what to make of it. Heck, the industry couldn't even decide on a format (we had Betamax in my house because Mom was convinced it was the future). In fact, in those early days, I recall people were focused more on recording ("I can record my shows and watch them when it's convenient for me!" was a revolutionary concept at the time.) than renting. Once the rental market became a thing, a few local chains popped up. Then the rental market exploded and Blockbuster basically took over the world. They destroyed the local chains. They also sucked the life out of video rental - long lines, poor selection, annoying fees, unknowledgable staff, etc. I really think people are using "rose colored glasses" when they recall the Blockbuster days; it was definitely not all good. The only experience I can recall that matches the article is after Blockbuster took over the video rental world, there were a few local rental places that focused on the love of movies, with a diverse selection and knowledgable staff. These places probably paid the rent with porn rentals, usually in an adjoining room, but the love of movies was always palpable. It was a lot like the article describes. I remember going to one in the early-2000s and renting the original Frankenstein movie (the one with Boris Karloff), something Blockbuster would never stock, much less have staff that even knew there was an original movie. And, yeah, I remember talking to the clerk about it; he ran down the list of all the Frankenstein spin-off movies.