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It took me a long time to figure out what it actually is. Similar to what other commenters have mentioned, the three things I'd recommend focusing on are: 1) S
by andrewcross 14y ago
It took me a long time to figure out what it actually is. Similar to what other commenters have mentioned, the three things I'd recommend focusing on are:
1) Stupidly simple messaging. To do this, talk to the people that are already using it and ask them how they'd describe it to someone who's not that tech-savvy. Try and phrase what they say as close to word-for-word as you can. "Supercharge your database development" meant nothing to me.
2) A very clear list of use cases/examples. I didn't actually get what it was until I saw the expense report example at the bottom of the page. These examples need to be called out very quickly.
3) A stupidly simple demo before requiring any input. I'd have the call to action say "Try a simple demo" and definitely don't require registration before seeing it. Trying to get me to start a 30-day free trial right away makes me leave the page before I even try a demo.
- darkxanthos 14y agoI second this. Ran into the same problem.
- longneckdeer 14y agoGot it. We've put the simple demo and tutorial as a automatically installed application in your account when you registered. Looks like we need more clear explanation even before the registration. We tried to focus on the benefits of Ragic to encourage registration, but it looks like it's not clear enough "why" our product can bring this benefit.
- andrewcross 14y agoFrom a user's standpoint, I think you're focusing too much on trying to get me to register. I won't even get to the demo if it requires me to register. I get it from your perspective, you want to get their info so you can follow up, etc. It's just risky since a lot of people won't get to the "Aha" moment and will just end up leaving.
- Mesmoria 14y agoThis is correct. I didn't register, so I didn't demo. In 15 minutes this app will disappear from my mind.
- longneckdeer 14y agoOK, let's try this for a title. "Build your database with online spreadsheet" I've already updated this to the website.
- kinlan 14y agoThat doesn't quite read correctly. "Build your database with an online spreadsheet" or "Create your database as easily as a spreadsheet" or "Build with the power of a database and the ease of a spreadsheet" Ps. Love the idea for the project, I have been looking out for something like this for a while.
- longneckdeer 14y agoI changed to the first suggestion: "Build your database with an online spreadsheet" We try to make the sentences as short as possible.