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The logo isn't too bad—I'd even say its greatest sin is that it is unremarkable, rather than badly designed. Weird gradients here and there ends up looking like
by rolleiflex 14y ago
The logo isn't too bad—I'd even say its greatest sin is that it is unremarkable, rather than badly designed. Weird gradients here and there ends up looking like a web design company trying to get out of Web 2.0 era, but in general, the application, extensions, brand guidelines and else are actually very well done: it might be even more important than the actual logo in that such a sprawling organization like University of California requires incessant variation and alternative uses above all else. Waterloo logo was a disaster, GAP's, also one, but this might have been blown way out of proportion.