4 ms·
Speaking as an alum, this is horse shit. I used to work at an Ad Agency so I know how much time/money/thought went into the logo development. Sad that that is t
by up_and_up 14y ago
Speaking as an alum, this is horse shit. I used to work at an Ad Agency so I know how much time/money/thought went into the logo development. Sad that that is the best they could come up with. How much money did they throw at this that could have gone to much better use. Knowing Cal, people will raise hell and this will not stand.
- city41 14y agoI'm also an alum and worked as a graphic designer for about 5 years. I don't think it's that bad, and used properly is actually pretty effective.
- scottbruin 14y agoNote that this is a new logo for the UC system, not for Cal. I didn't read through this whole blog post (the UCLA SB Nation blog is full of angry people too) but there seems to be some confusion about that.