Bias: """ The “Diet Coke” was a bit of a disaster. Not only was the “fake” easily identifiable, but it tasted pretty bad. No one on the team would be happy to

Bias: """ The “Diet Coke” was a bit of a disaster. Not only was the “fake” easily identifiable, but it tasted pretty bad. No one on the team would be happy to have the homemade version replace our real Diet Coke, no matter how much money we saved. """ Non-sugary flavors are an acquired taste, since we aren't evolved to drink them. Diet Coke tastes bad, at first. (As does coffee, beer, etc). Your brain rejects the unusual flavor, as a poison-prevention reflex. If you don't die, you get accustomed to the flavor (and maybe develop a flavor->caffeine-buzz associaton that makes the taste feel perkier) If you have been drinking Diet Coke for a long time, you just don't remember how bad the first one tasted.